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Alameda California Votes On Half Cent Sales Tax In June

  • May 16, 2012 | Susan McLain

On June 5, Alameda, California voters “…will decide the fate of a ballot measure that would raise the city’s sales tax by half a cent for the next 30 years to fund improvements to public safety and cultural facilities.”

The measure, called Measure C, is intended to increase the sales tax from 8.75 percent to 9.25 percent in order to:

  • Modernize responses to 911 emergency calls
  • Replace a condemned fire station
  • Repair three aging fire stations
  • Create a citywide emergency operations center
  • Replace outdated police and fire vehicles

In addition to the community safety improvements, the revenue is intended to help pay for:

  • Rebuilding Carnegie Library
  • Renovating the city swim center
  • Constructing an all-weather lighted sports field


KTVU.com reports that firefighters, policeman, swimming pool advocates, Little League and Pop Warner supporters are all proponents of Measure C.


Opponents argue that the sales tax increase would mean “…the city would join Union City in having the highest sales tax in Alameda County.” Alameda activist David Howard said, “It would be bad for local businesses because people would shop outside of Alameda.”


The sales tax hike measure, Measure C, is not the only measure on the ballot in June. The voters are expected to decide on measure that affect the Peralta Community College District, the Dublin Unified School District, the Hayward Unified School District and the New Haven Unified School District.

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Avalara Author
Susan McLain
Avalara Author Susan McLain
Susan McLain began her career as a technical writer in technology industries such as satellite networking and medical devices. Her skills encompass technical and marketing writing, usability engineering, verification and validation testing and protocol writing, requirements development, business analysis, technical illustration/graphic design and marketing. She has owned her own business providing service to small to medium sized business and in other positions, she has been in project management, documentation and marketing. She is currently the content specialist for Avalara helping to “make sales tax less taxing.”