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Brazil: Beer and Soda Tax Hike Will Come After World Cup

  • May 21, 2014 | Gail Cole

 Brazil won't raise taxes on beer and soda until after the World Cup.

Brazil’s taxes on beer and soda were set to increase in June 2014. However, the government has decided to postpone the tax hike until September of this year—after the World Cup. Brazil’s Finance Minister Guido Mantega announced the delay last week, after meeting with executives from the beer industry.

According to Mantega, “We made an agreement that there would be no price increase during the Cup.”

Even without the tax hike, beverage prices have been on the rise since May of last year: “the beverage industry has raised beer prices by 23 percent and soda prices by 19 percent.” Delaying the imposition of higher taxes could minimize the impact on thirsty football fans and ease concerns over inflation. Said Mantega, “We are concerned about inflation remaining under control.”

The higher taxes on beer and soda are expected to raise 1.5 billion reais through the end of 2014.

Expanding into the global market? Don't worry about sales tax.

photo credit: Ander Vaz via photopin cc



Sales tax rates, rules, and regulations change frequently. Although we hope you'll find this information helpful, this blog is for informational purposes only and does not provide legal or tax advice.
Gail Cole
Avalara Author
Gail Cole
Gail Cole
Avalara Author Gail Cole
Gail began researching and writing about sales tax in 2012 and has been fascinated with it ever since. She has a penchant for uncovering unusual tax facts, and endeavors to make complex sales tax laws more digestible for both experts and laypeople.