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Avalara Announces Next-Gen Compliance Functionality for Online Retailers

Bainbridge Island, WA — October 18, 2011 —  Avalara (www.avalara.com), the market leader in automated, up-to-date sales and use tax compliance solutions, today announced significant enhancements to AvaTax Certs, the industry’s most advanced online system for collecting, verifying, storing,  and accessing sales tax exemption certificates.

AvaTax Certs is designed to meet the exemption certificate management needs of companies of all sizes, serving a broad range of industries. The latest update of AvaTax Certs builds upon existing functionality that specifically targets one of the fastest-growing business segments in the U.S. – online retailers.

In this latest release, AvaTax Certs e-commerce functionality has a new, powerful capability.   Clients are now able to place a URL that launches the certificate creation wizard anywhere on their websites, providing them with additional options for collecting certificates online from their exempt customers. The certificate collection process occurs without the need for customers to leave the shopping cart environment.

AvaTax Certs is fully-integrated with AvaTax Calc and AvaTax Returns, and offers the industry’s fastest, most secure, and user-friendly product for online retailers managing customers’ exemption certificates. In addition to new and enhanced technology for collecting exemption certificates online, AvaTax Certs also offers these key benefits:

Exemption certificate verification

AvaTax Certs helps to ensure that only valid certificates are collected by eliminating manual errors related to the acceptance of improper certificate numbers and information such as W-9s or 1099s.


Electronic storage and accessibility

Digital document storage of each certificate allows clients to easily access certificates from anywhere at any time, and retain all records for the legally required amount of time for full compliance and easy access in the event of an audit.


Transaction and certificate association

Automatically associates the correct exemption certificate to the corresponding transaction. A customer need only produce the exemption certificate and its expiration date once. All transactions that include non-taxable products are then associated with future transactions with that customer.


Expiration monitoring and renewal notification

AvaTax Certs automatically tracks certificate expiration dates, and sends proactive notifications to customers, who then initiate certification renewal requests.


“The new e-commerce functionality in AvaTax Certs further underscores the extent to which Avalara is delivering an all-encompassing compliance solution to online retailers, from calculating sales and use tax at the exact address level, to offering outsourced filing and remittance services, as well as our new online, fully-automated AvaTax 1099 reporting solution,” said Scott McFarlane, CEO and co-founder at Avalara. “Our thousands of online retail customers will continue to benefit from the advanced technology features we’re building into products like AvaTax Certs, allowing them to become much more compliant, mitigate audit risk, and focus their attention on core business-building activities.”

“Online merchants are more aware than ever of their sales and use tax audit exposure, and the role that exemption certificate management plays in keeping them in compliance,” said Jimmy Rodriguez, CTO of 3dcart, a comprehensive e-commerce shopping cart provider. “Today’s announcement delivers smart, new technology to our customers already using AvaTax Cert, and gives other 3dcart customers an additional reason to take a closer look at Avalara’s full range of end-to-end compliance solutions.”

To learn more about AvaTax Certs visit www.avalara.com.



About Avalara
Based near Seattle, WA, Avalara, the market leader in web-based sales tax solutions, continues to transform and enhance the sales and use tax compliance process for businesses of all sizes. With point-and-click ease, Avalara provides the fastest, easiest, most accurate and affordable way for companies to address their statutory tax requirements. Avalara is the industry’s most trusted provider of sales and use tax automation solutions, serving more than 40,000 registered users located throughout the U.S., Canada, and abroad, delivering more than 350 million sales tax transactions, and filing and remitting more than $10 billion in sales & use tax collections per year. Avalara is one of America’s fastest growing companies and Microsoft’s SaaS Partner of the Year for 2010. For more information, please visit www.avalara.com.

To set up an interview with Scott McFarlane, please contact Brian Austin, Director, Accountant & Industry Relations at Avalara, at 707.799.9838, or email brian.austin@avalara.com.

Avalara Author
Avalara Author Avalara
Avalara helps businesses of all sizes get tax compliance right. In partnership with leading ERP, accounting, ecommerce, and other financial management system providers, Avalara delivers cloud-based compliance solutions for various transaction taxes, including sales and use, VAT, excise, communications, and other indirect tax types. Headquartered in Seattle, Avalara has offices across the U.S. and around the world in the U.K., Belgium, Brazil, and India.